In a phrase, we give birth to an idea in sports marketing and make it live.
·Wireless phones in baseball dugouts
·A flag football game with the pros
·A sweepstakes to be a baseball radio play-by-play announcer
·A trading card game that wins an election
·Discovering the unforgettable phrase that moves product?
We do all of the above – and more.
We work with advertisers and sports teams to find that perfect marriage, the ideal fit of product and marketing vehicle. And more.
Take the concrete mix Quikrete. If you attended selected minor league baseball games in 2005, you saw on the video screen a nightly feature called “The Quikrete Solid Performer of the Game”. At football games, we also put the “Subway Footlong Play of the Game” slogan on the field in short yardage situations. We come up with the slogans; negotiate with the teams; make sure every element of the package is perfectly executed; and provide proof of performance. Is all one-stop shopping. We can do it for you and your company.
Then, there’s our unwired pro football network. For our clients, we customize a local TV network comprised of the weekly shows produced by the pro teams and local stations. You pick the markets and the shows.
It is not enough merely to sell stadium signage, media, and promotions. We find that perfect marriage between the sponsor and sales vehicle.